Creative Problem Solver
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Innovative Visionary
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Visual Storyteller
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Creative Problem Solver ˚ · • . ° . Innovative Visionary ˚ · • . ° . Visual Storyteller ˚ · • . ° .
Crafting Scalable, Accessible Brand Identities with Innovative Design Expertise.
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2021–2022 | HqO
Boston, MA
Senior Graphic Designer – Led HqO’s comprehensive rebrand, transforming the company’s identity. Designed the workplace experience app and all branded materials, including eBooks, social assets, webinars, and podcasts. Orchestrated the Experience Conference, crafting its brand identity, signage, videos, and social media, elevating its industry impact.2020–2021 | ZAG Interactive
Glastonbury, CT
Senior Graphic Designer – Managed the creation of responsive ADA-compliant websites and impactful social media graphics for financial institutions’ clients. Crafted case studies showcasing website transformations, demonstrating client success through before-and-after narratives featured on ZAG’s website.2016–2020 | Legrand, North America
West Hartford, CT
Graphic Designer – Oversaw diverse brand guidelines, ensuring uniform messaging. Contributed significantly to achieving LEED and WELL certifications by designing lobby meters and associated signage. Directed Legrand’s Experience Center design, overseeing video development and creating engaging sales presentation materials. -
Central Connecticut State University
• MA in Information Design
• BA in Graphic Design -
AIGA Connecticut
• Director of In-House Design, 2019 – 2021
• Supporting Level Member, 2017 – 2021
• Student Member, 2013 – 2017 -
UDEMY
User Experience (UX): The Ultimate Guide to Usability & UXAzul Seven
Design Thinking BootcampProject Management Leadership Group
3-Day Project Management for Success™
I bring a wealth of design experience and an unwavering commitment to creating brand identities that scale and embrace accessibility. As a graphic designer specializing in brand identity, my career is marked by creative innovation and a dedication to refining the visual essence of brands. I have dedicated my skills to pushing the boundaries of UX/UI Design, Print, and Digital Marketing, ensuring that every brand touchpoint resonates with its intended audience. As a lifelong learner, I am continuously expanding my craft to meet the ever-evolving demands of the design industry, ensuring that the brand identities I create are not only visually compelling but also strategically aligned with business goals.
As a seasoned creative with a passion for crafting brand identities, I thrive in simplifying design complexities for individuals and entities of any size. With over a decade of experience spanning diverse industries, I've honed my skills in corporate branding, graphic design, and storytelling. My work maintains high standards in accessibility to ensure a great experience for all.
At Legrand and HqO, I led impactful initiatives, enhancing brand recognition, and elevating customer engagement through strategic design transformations. Leveraging my Master's in Information Design and a Bachelor's in Graphic Design, I've shaped inclusive, accessible, and visually appealing user experiences. At Legrand, this impacted a new visually immersive experience center and informative display for the LEED and WELL status of the building. At HqO this impacted the EXPERIENCE conference, the workplace experience app, and the office space itself featuring branded walls, signage, and touch-points reflecting the brand.
From revamping brand identities to championing workplace culture through design, my expertise lies in delivering seamless, user-centric designs that transcend expectations.